Overview

Fireside Chat:
Maximizing the Value of Salesforce with Application Development for Nonprofits

Unlike many nonprofit technology systems, Salesforce is not your average point solution. And while you may be implementing Salesforce with an anchor use case in mind, it is capable of doing so much more for nonprofit organizations. 

Watch a fireside chat with CRM Science and special guests from the American Association for Cancer Research (AACR) and Salesforce.org. We will discuss real-world nonprofit experiences and uncover how mission-driven organizations can maximize the value of Salesforce by migrating business processes onto the leading application platform. 

After this fireside chat, you will walk away with: 
+ Best practices for engaging business process owners and getting them to buy-in on migrating their business process onto Salesforce. 
+ Increased awareness on how expanding your use of Salesforce saves your nonprofit organization time and money, ultimately getting more value out of Salesforce than originally expected. 
+ Ways to get started with application development on Salesforce to extend your CRM’s functionality across the organization. 


Speakers

Matt Thomas
Strategic Programs
CRM Science

Title: Fireside Chat: Maximizing the Value of Salesforce with Application Development for Nonprofits 
Duration: 60 minutes

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Watch the recording.

John McKenney
Director, Platform Engineering
American Association for Cancer Research

Kendall Warsaw
Director, Non-Profit Success
Salesforce.org